The Playbook, on demand.

The Blueprint:
Online sales and business courses by Wayne Visbeen

On-demand video courses for entrepreneurs, creatives, founders, sales professionals, and anyone running a business.

Series 01

Architecting the Sale

Five episodes on the business of being a creative—pricing, marketing, copyrights, problem-solving, and what it really takes to sell. Discover the frameworks Wayne actually uses.

Pre-order $99 · Launch price $199 · Lifetime access


Business woman in elegant suit holds notepad.

Who it’s for

If you sell anything to anyone, you’re the audience.

Founders, freelancers, sales professionals, service providers, attorneys, consultants, designers, agency owners, or anyone whose job depends on walking into a room and earning the deal. Wayne’s experience as an entrepreneur and 40 years of proving his value are now being translated into easily digestible video content for anyone who’s eager to excel.

Early access is open now for $99.


Meet wayne

A man with glasses, a beard, and a navy T-shirt is examining blueprints on a table inside a construction site. There are large windows, scaffolding, and construction materials in the background.

Four decades of experience.

Wayne founded Visbeen Architects in 1992, but he's been closing, keynoting, and building businesses ever since. The frameworks in The Blueprint aren't borrowed. They're the ones he's used in real client meetings for nearly forty years. And now he’s sharing them with you.